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Asbestos Services Doncaster - Case Study

About Client

Asbestos Removal Doncaster is a well-known and leading asbestos survey and removal expert in the UK offering end-to-end domestic and commercial asbestos surveys and disposal solutions. They also provide garage roof removal services.

Requirements and Goals

Asbestos Removal Doncaster was getting quality calls and leads for domestic and commercial asbestos removal services through their Google Business Profile (earlier known as Google My Business). Unfortunately, their GMB listing got suspended due to some unknown reasons. Hence, they contacted us to reinstate their Google Business Profile. Besides that, they wanted to rank their listing in Google pack 3.

  • Reinstate Google Business Profile
  • GMB Optimization
  • Rank better on SERPs (in pack 3)

What We Did

Our client’s goals and requirements were clear to us. We had several discussions with them and gathered all necessary and relevant information about their Google Business Profile. We first audited the listing to find out the reason for suspension - any possible breaches of Google's guidelines for GMB. Based on the audit findings, our team fixed all suspension issues and reinstated the GMB listing of Asbestos Removal Doncaster.

After reinstating the profile, we moved to our next task - to place Asbestos Removal Doncaster in pack 3 on SERPs and Google Maps. We optimized the GMB listing to make sure features like services, photos, branding, business details, and more were filled in. We regularly posted images & posts and responded to reviews to show Google that Asbestos Removal Doncaster's GMB listing is active and engaging with their customers.

Based on the audit outcomes, we started to optimize the GMB listing.

  • Completed the business information
  • Citation building
  • Followed NAP(Name-Address-Place) citations
  • Weekly images & posts published on Google My Business
  • Responded to Customers reviews
  • Answer the Questions asked by viewers
  • Link building
  • Geo Tagging


Finally, our efforts paid. We successfully reinstated the GMB listing and improved its ranking on SERPs and Google Maps.
See the results below:

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